This warehouse conversion in downtown Toronto reflects the creativity, interaction and innovative thinking that epitomizes the philosophy of this industry-leading advertising agency. A strong sense of inter-connection is achieved through the use of a wide stair running through a double-height space from the lower level to the main floor. This generous circulation space doubles as a gathering area for presentations, informal meetings and social events. Central offices and studio spaces are located in the core, defining the creative hearth of the firm. Custom-built furniture allows work stations to adapt to the inconsistencies of the warehouse structure as well as the flexibility of the creative process.